Stripe Disposable

Stripe

A disposable vape line for VapeMeet. Identity, packaging and the production files the factory built it from.

Client

VapeMeet, house brand

Role

Identity, packaging, production files, photography

Range

Twelve launch flavours at two strengths

Output

Box, carton, foil bag and device spec

Designed inside the rules

Every Stripe box carries a bilingual Health Canada nicotine warning, a poison symbol and a full ingredient panel. The brand had to be loud in whatever space was left over.

The answer was one diagonal stripe in the flavour colour, running corner to corner. It survives a 17mm side panel, reads from across a store and turns twelve flavours into a set rather than twelve separate boxes.

Files went straight to the manufacturer as dielines with dimensions and finish notes. Then I shot the finished product myself, so the photography was art directed by the person who drew the box.

From flat dielines to a warehouse floor of finished cartons, then out into the street for the launch shoot.

Four flat Stripe box dielines in red, purple, orange and blue, each with the diagonal stripe, bilingual warnings and ingredient panels — Box dielines for four flavours, 105 by 30 by 17mm, as sent to the factory

Flat dieline for the Stripe Plus Mango Pineapple Chill ten pack carton, with the black and gold diagonal stripe on both faces — Stripe Plus ten pack carton. Embossed with a UV spot finish

Device colourways and logo placement spec for the manufacturer

Flat dieline of a tall black Stripe Disposable foil bag, front and back, marked 127mm by 37mm — Foil bag, both faces, with dimensions

Hundreds of white Stripe cartons in every flavour colour stacked in rows — Production stock on the warehouse floor

Stripe boxes and devices in many colours scattered on dark asphalt seen from above — Range flat lay on asphalt

Three Stripe boxes in orange, teal and purple leaning on a rusty storm grate with snow around it — Three flavours on a storm grate

Three Stripe boxes lined up against a chipped purple wall with dry leaves — Mint, grape and strawberry banana against a painted wall

A mint green Stripe device lying on a diagonal concrete ledge painted blue — Mint device on a painted ledge

Several Stripe boxes and devices in yellow, purple and red arranged on a dark wooden plank — Mixed flavours on weathered wood

Two pink and purple Stripe boxes with matching devices on the ground in a dark corner — Lychee and grape in a dark corner